Brand Response

2013 was the year Twitter went public and with 57,000 tweets now sent every second the microblogging platform is still experiencing rapid growth in Europe and the UK where there are expected to be 14 million UK users by 2017.

Yet it is easy to forget that many established social enterprises and charities are yet to utilise the platform at all or else are just getting started as they launch new ventures. So we put together this quick year-end list of Twitter resources our clients had found helpful when starting out.

• Twitter offers some official and basic best practise guidance, including ideas about establishing tweet calendars and measuring impact.
• There have been some useful influencer lists established in 2013, including one from the Guardian specifically for social enterprises. The Guardian voluntary sector network also continues to be a good resource with a recent article discussing the opportunities and pitfalls of social.
• MovingForward published a list of the top 13 hashtags for social enterprises.
• eConsutlancy published some useful quick tips for charities using Twitter and also featured five examples of charities with excellent Twitter feeds.

Do let us know more Twitter resources you’ve found useful this year and we’ll add them.